This serie is a great example for the thing I love the most. Photographing people with a passion. At first I shot this pictures for my own portfolio but The Kaapse Brouwers where so happy with the results that they used it for their advertising on Facebook, website and posters. My vision for this serie was to make reportage pictures in a commercial way. This is a good tag line that reflects my style.
In this serie I tried to show the craftsmanship of the process of beer brewing, the passion of the brewer and the final product. I wanted to show you that this is no ordinary beer, but a real hand made product.